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Showing posts from January, 2019

4 Reasons Why Outbound Call Center Services Are Best for Market Research

In this age of competition, market research has become extremely important for businesses. It lets you gauge the market trends and at the same time allows you to be proactive in your marketing strategies. For an entrepreneur, it is hard to find sufficient time to analyze the way market is evolving as he spends most of his time developing new products or services. It is also difficult to create an in-house department solely for the purpose of market research (due to financial reasons). Considering the challenges faced by companies to start a new division, it makes good business sense to resort to outbound call center outsourcing . Market Research and Surveys Surveys have become a popular choice to gauge market trends. By making customers fill an online survey form or asking them multi-choice questions about a product or service, it becomes easier to understand their requirements. Online surveys are useful; however, they are not always very effective. The reason being custom...

A Journey from Calls to Call Center to Call Center Outsourcing

For many, customer care services are a recent phenomenon.   Generally, people connect it with the IT boom that led to globalization. However, it is not the case. Even almost 2 centuries ago, customer services used to exist, but they were quite different from their modern avatar. In the past, these services were provided through cruder mediums that were a far cry from the ones used today. A notice board placed next to the butcher’s shop for gaining insights about the quality of meat to direct questions asked by a hawker, the means of customer contact were very basic. And, then came Alexander Graham Bell and everything changed… Throughout this journey from yesteryears’ rudimentary customer services to the modern-day call center outsourcing , the world has evolved considerably. However, the idea behind customer services has still remained the same – Keep the customer happy and satisfied to bring in new customers. Exploring Call Center History The seed of modern-day call ...

Ignoring Call Center Outsourcing May Cause You to Lose Focus and Clients

When you focus on a task, you generally get the job done. The moment you lose focus, even the simplest task becomes difficult. The focus has been a common factor in the success stories of several entrepreneurs who overcame multiple odds to reach where they are today. Businessmen of yore, such as Larry Ellison and George Soros, are real-life protagonists in their true rags-to-riches storylines. Devastated by World War 2 at different points of time in their lives, these two individuals were able to set up astounding businesses. The key to their success was an unwavering focus that kept them affixed to their path towards materialistic success. Moreover, these businessmen lived in times when the world was not as small as it is today. Businesses of Today and Call Center Outsourcing There is no denying that the efforts of these two individuals are commendable. However, if these individuals living in today’s time, it is hard to imagine them getting where they did without taking the...